Fortnite has made over $1 billion from in-game purchases in less than a year, according to the latest analyst reports.
Since October 2017, Epic Games' towering battle royale sensation Fortnite has pulled in over $1 billion in revenues across all platforms, analyst firm SuperData reports in its latest brief. On a month-to-month earnings basis the game has seen consistent growth: in April Fortnite earned $296 million, whereas May's spending increased by almost 8% to $318 million.
Fortnite's free-to-play model, which monetizes cosmetic items like skins, drives the game's strong revenue growth. Fortnite's staggering success owes itself to many factors including its accessibility across mobile, consoles and PC, alongside successful engagement monetization strategies including skins, battle passes, and seasonal events to maintain MAUs and DAUs.