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RIM are the ones behind the anti-Apple 'Wake Up' campaign in Australia

By: Anthony Garreffa | More News: Business, Financial & Legal | Posted: May 2, 2012 8:24 am

It's been everywhere, and I was even sitting down this morning playing with my gorgeous 13-month-old daughter this morning when I saw people standing behind the Sunrise crew on Channel 7 here in Australia, with black cardboard signs in their hand stating "WAKE UP".




We've heard it was Samsung behind this, as a campaign for their GALAXY S III possibly... but it's not. Research in Motion (RIM) have admitted that they're the company behind the controversial anti-Apple 'Wake Up' campaign. RIM issued a statement this morning through its PR firm, where they've said:


We can confirm that the Australian 'Wake Up' campaign, which involves a series of experimental activities taking place across Sydney and Melbourne, was created by RIM Australia. A reveal will take place on May 7th that will aim to provoke conversation on what 'being in business' means to Australians.


The campaign caught the eyes and ears of people last week when a flashmob of 'protesters' took to an Australian Apple Store to protest the use of the company's products. The group chanted "wake up", held placards that said the same message, where other protesters dressed as a sheep as another dig at Apple, popular products and cult following. The reason behind the campaign is due to be unveiled at 3:00pm on May 6, but what to expect, we don't know.

Continue reading 'RIM are the ones behind the anti-Apple 'Wake Up' campaign in Australia' (full post)

Moore's Law will collapse, in about 10 years

By: Anthony Garreffa | More News: Current Affairs | Posted: May 2, 2012 7:25 am

Michio Kaku, a theoretical physicist has posted a video discussing the collapse of Moore's Law in around 10 or so years. It has been predicted before, with physicists predicting the end of Moore's Law for quite a while now, but Kaku's reasoning and the slowing down of processing power that we are seeing today definitely lends credibility to his claims.



If you're unaware of Moore's Law, it pertains to computer hardware, stating that the number of transistors that can be placed onto a integrated circuit board can be doubled roughly every two years. There's always been an 18-month time frame for this, where we see a leap of the previous-generation of technology. This modified cycle can be credited to Intel executive, David House, not Moore.


Kaku has predicted that in around 10 years, silicon power will be exhausted. Intel has already admitted Moore's Law is slowing down using silicon, one of the reasons behind us seeing Tri-Gate transistors used in Ivy Bridge CPUs, an effort to try and extend the effective life of silicon. Kaku attributes the problem as two-fold: heat and leakage. Intel processors of today have a layer that is almost down to 20 atoms across. Quite small.

Continue reading 'Moore's Law will collapse, in about 10 years' (full post)

91% of mobile game revenue is sourced from microtransactions

By: Anthony Garreffa | More News: Business, Financial & Legal | Posted: May 2, 2012 6:29 am

Researcher Newzoo has gathered some very specific figures in a new study that included the top 200 grossing mobile games and survey results from 17,000 respondents. The study found that the US mobile gaming market has grown considerably, from 75 million to 101 million mobile gamers. Of these 101 million, 69-percent of them play games on smartphones, with 21-percent gaming on a tablet.




While there are many more players, and increasing amount of them are willing to pay for in-game content. The number of paying players has grown 35-percent to 37 million Americans, or 36-percent of all mobile gamers. Splitting these numbers up, we have 19 million American gamers on an iPhone, 18 million on an iPod touch, and 12.7 million on an iPad, keeping in mind that many people use multiple iOS-based devices.

Continue reading '91% of mobile game revenue is sourced from microtransactions' (full post)

Blizzard has announced you can play Diablo III on any region's server

By: Anthony Garreffa | More News: Gaming | Posted: May 2, 2012 5:58 am

Diablo III is nearly here, we've already hit May 1 which means there's only two weeks left to go until we can raid dungeons, and start using the new Auction House to sell our loot. Today, Blizzard released a full list of the region servers that will be available for Diablo III.




What this has also unleashed, is that we can play on any region's server in Diablo III, which is great. Game servers will come in three regions: The Americas, Europe, and Asia. Players can choose any server they want, but with caution: you won't be able to transfer characters, or items from server to server. But you can switch between servers as many times as you want. The list of servers is:


  • The Americas - For players in the US, Canada, Latin America, Australia, New Zealand, and Southeast Asia.
  • Europe - For players in the European Union, Eastern Europe, Russia, Africa, and Middle Eastern countries such as Israel and the United Arab Emirates.
  • Asia - For players in South Korea and the regions of Taiwan, Hong Kong, and Macau.

Continue reading 'Blizzard has announced you can play Diablo III on any region's server' (full post)

Microsoft releases the DirectX 11.1 specification

By: Anthony Garreffa | More News: Software | Posted: May 2, 2012 5:15 am

Microsoft have unleashed upon the world, the DirectX 11.1 specifications. There's a massive list of things that are being included, so don your thinking cap and get directly into it! We shouldn't expect too much to change until consoles are updated with next-gen GPUs, which should hopefully happen next year.


Until then, it's a nice list and we should expect some small changes to the way games are made, look and react. Nonetheless, the specifications are neat, and as a tech junkie, this is just another fix for me, and hopefully you. Check out the latest DirectX 11.1 specifications below:




Shader Tracing and Compiler Enhancements

Direct3D 11.1 lets you use shader tracing to ensure that your code is performing as intended and if it isn't you can discover and remedy the problem. The SDK for Windows 8 Consumer Preview contains HLSL compiler enhancements. Shader tracing and the HLSL compiler are implemented in D3dcompiler_nn.dll.

Continue reading 'Microsoft releases the DirectX 11.1 specification ' (full post)

Spotted: Ahead of it's May 10 unveiling, MSI's GEFORCE GTX 670 poses for the camera

By: Anthony Garreffa | More News: Video Cards | Posted: May 2, 2012 4:56 am

NVIDIA are on a roll, nothing can stop them right now it seems and now we have the first pictures of MSI's GEFORCE GTX 670. The GTX 670 will be NVIDIA's third SKU based on the GK104 GPU, and is set to compete directly with Team Red's Radeon HD 7950 GPU.




The card looks to be pure reference design, and only sports two 6-pin PCI-e connectors. I know you want to get into the specifications of the card itself, so lets do that, shall we? The GTX 670 sports 1344 CUDA cores, 112 TMUs, 32 ROPs, a 256-bit wide GDDR5 memory interface with 2GB of RAM and clock speeds on the Core of 900MHz, 1250MHz or 5GHz effective on the memory.




Non-reference cards that come through in the next few months should sport much shorter PCBs thanks to slim VRM requirements, and just 8 memory chips. DIsplay outputs include two dual-link DVIs, one DisplayPort and one HDMI. The box does state "OC Edition", which means it should come out of the box with overclocked speeds. Also, I'm interested to see what this new technology "DispalyPort" can do, you'll know what I mean when you see it.

Razer get angry, release Razer Naga Hex Wraith Red Edition

By: Anthony Garreffa | More News: Peripherals | Posted: May 2, 2012 4:27 am

Razer, on their conquest of gaming peripheral world domination have released another gaming mouse in the form of the Razer Naga Hex Wraith Red Edition. This new mouse from Razer is perfectly suited to hack n' slash, MOBA and action RPG games, such as Diablo III which drops in two weeks time.




It sports the same 6 mechanical side buttons as its predecessor, the Razer Naga Hex. But the new Red Edition just looks, evil, hot, and delicious. The new mouse is suited for the clicky-clicky-type games such as League of Legends, Diablo III, WoW, and more.


It's available right now through, in the US, and will arrive everywhere else sometime in Q2. It's priced at $79.99 and has the following features:


  • 6 MOBA/action-RPG optimized mechanical thumb buttons
  • 11 total programmable buttons
  • Special switches in buttons for up to 250 clicks per minute
  • 10 million click life cycle
  • Ergonomic curved design
  • Razer Synapse 2.0
  • 5600 dpi Razer Precision 3.5G Laser Sensor

Samsung intros Series 7 Gamer, an Ivy Bridge-powered gaming laptop

By: Anthony Garreffa | More News: Laptops | Posted: May 2, 2012 3:24 am

Samsung have just unveiled their Series 7 Gamer notebook, and whilst you might think "Samsung... Gaming notebook... really?", you might want to think twice! It is definitely specced very nicely, and it looks awesome, too.




Let's talk some specs, the Series 7 Gamer notebook sports a 17.3-inch next-generation Full HD LCD with Samsung's SuperBright technology which gives a 400-nit screen, which is up to 50-percent brighter than traditional PCs. An Intel Core i7 Ivy Bridge CPU fills out the CPU duties, it supports up to 16GB of RAM, up to a 1.5TB HDD, and comes with an NVIDIA GEFORCE GTX 675M GPU for your gaming needs.


Filling out the specs, we have Dolby Home Theater v4 speakers, Windows 7 Home Premium, a 2.0-megapixel webcam, 802.11 a/b/g/n Wi-Fi, and it weighs in at 13.34lb, as well as a battery life of around 3.7 hours. Price? Just $1899.99.



Continue reading 'Samsung intros Series 7 Gamer, an Ivy Bridge-powered gaming laptop' (full post)

Call of Duty: Black Ops 2 trailer

By: Anthony Garreffa | More News: Gaming | Posted: May 2, 2012 2:21 am

The day has come. The Treyarch-produced Call of Duty: Black Ops 2 trailer is here, and I'm kind of speechless. Before I get into what I think of the trailer, check it out below for yourself, then we'll talk about it:



There you have it, the trailer to a game that most likely has a budget of over $100 million, yet looks like it could've been produced 6 years ago or more. Jaggies everywhere, low-res textures, facial animation from the NES ages. That's what it feels like, anyway. If Crysis and Battlefield, and countless other better looking games had not come before it, then I wouldn't care. But the bar has been raised, significantly.




COD: Black Ops 2 gets below this bar, throws up on the floor and has a fit in its own mess. It tries to get back up, slips over and repeats this pattern every 12 months or so, around November.


But, it will sell, big time. Of course, this is only my opinion, but the gaming industry is better than this. Much better than this. Looks like some dumb fun for a while, though. I won't be touching it.

Nokia to get rid of their Vertu division

By: Anthony Garreffa | More News: Business, Financial & Legal | Posted: May 2, 2012 1:29 am

Nokia currently owns the luxury-focused brand 'Vertu', but with their recent financial troubles are looking to get rid of the brand. Permira, a private equity group who also owns big fashion brands such as New Look, Hugo Boss and Valentino are expected to acquire Vertu, in a deal worth approximately $265 million.




Goldman Sachs have been advising Nokia on how to get out of their current financial problems, where last week Nokia announced a Q1 operating loss of just under $2 billion, which was then followed by credit rating downgrades by both Fitch and Standard & Poor. Nokia are pinning hopes on future with Microsoft and Windows Phone, as well as lowering costs by relocating factories to the Far East.


Vertu is a UK-based company that was set up in 1998 to create prestige phones fit for the super rich who are after top end designer brands. Vertu phones are hand fabricated using precious metals, gems and other artisan materials. Phones can be upward of a quarter million dollars, which is a little out of reach of say an iPhone, or similar.

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