The Apple Watch is expected to give a major boost to the smartwatch and wearables industry, even though there are plenty of critics. However, Apple should think long-term with the Apple Watch, and future wearables offerings, and not worry about critics.
Consumers interested in the Apple Watch understand that it won't be a cheap device, starting at $349 and surpassing $10,000 for luxury models - with the Silicon Valley company trying to cater to affluent consumers. Financial analysts are excited because Apple will yield strong profit margins from the higher-priced models, and there is plenty of long-term market growth potential.
"It's all part of a long game that Tim Cook is playing very smartly," said John Sculley, former Apple CEO, in a statement to CNBC. "He is starting to build out new ways to separate Apple away from Samsung, Google and Android, and all the others out there."