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Oculus Rift drops to $349

Facebook once again slashes the Rift's price tag.

Published Wed, Jan 9 2019 11:01 AM CST   |   Updated Tue, Nov 3 2020 11:49 AM CST

Facebook has dropped its PC-powered VR headset permanently down to $349 across all regions.

Oculus Rift drops to $349 |

The Oculus Rift is now just a fraction of its original cost, hinting big things are to come from the VR giant. The Rift and two Touch controllers can now be had for $349 across retailers like Best Buy and Amazon, representing a mighty 41% price drop from the Rift's $599 debut in 2016.

This new reduction makes sense from a business perspective. The Rift is the company's core dedicated PC-based headset and soon will be joined by an all-in-one standalone HMD, the Oculus Quest. This diversification allows for more options and accessibility for consumers, widening VR's overall reach.

There's also reports of a new mainline Rift headset refresh in the works. The purported headset is called the Rift S and may be like the HTC Vive Pro is to the original Vive, complete with tweaks, a display enhancement upgrade, and more.


Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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