PS Plus subscribers hit 31.5 million

PlayStation Plus subscribers are on the rise thanks to the holiday season.

@DeekeTweak
Published Mon, Feb 5 2018 12:27 PM CST   |   Updated Tue, Nov 3 2020 11:52 AM CST

Sony's plan to attract more paying customers to its premium PlayStation Plus subscription plan is working out.

PS Plus subscribers hit 31.5 million 769 | TweakTown.com
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In October Sony promised to "implement measures" to retain PS Plus subscribers by making the service more appealing and persuasive. "For existing members we would like to make our service more attractive so that the retention rate remains high. That's going to be more important. It is not easy to retain [users] for a long time, but we have been implementing measures to retain them," said Atsuko Murakami, Senior General Manager of Finance Department at Sony Corp, in the company's Fiscal Q2'17 earnings call.

It looks like these measures, which include offering a plethora of AAA games month after month on PS4, have worked: subscribers have risen about 2.7% since last quarter.

PS Plus subscribers hit 31.5 million 770 | TweakTown.com

In its Fiscal Q3'17 earnings report, Sony confirms that there are 31.5 million paid PlayStation Plus subscribers as of December 31. If we do a bit of quick math we see that the attach rate for PS Plus subscribers is about 42.7% - Sony says it has sold 73.6 million PS4s cumulatively worldwide.

The holiday quarter was pretty big for the PlayStation 4: Sony affirms that strong hardware and software sales drove up its Games and Network Services segment sales by 16% year-over-year, and that it shipped 9 million PS4s during the season, or more than both of its previous quarterly shipments combined.

It'll be interesting to see how Sony plans to provide more value to PS Plus subscribers going forward especially now that company CEO and President Kazuo Hirai will step down when the fiscal ends in March 2018.

NEWS SOURCE:sony.net

Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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