Google mobile devices searches top desktops for the first time

It was bound to happen... mobile Google searches surpass desktop searches for the first time.

| May 6, 2015 at 11:33 am CDT

Mobile search is taking over, with Google searches taking place on smartphones and other mobile devices more than on computers in 10 countries, according to Google.

Google mobile devices searches top desktops for the first time | TweakTown.com

Just the United States and Japan were listed, with Google declining to publicly list the other countries - but confirmed the metrics include mobile browser-based searches and Google search apps combined. Google and other search companies are anxious to find relevant ways to cash in on mobile users, with Google relying on AdWords to help generate revenue.

As more users begin to embrace mobile, Google says ad prices are beginning to climb, with advertisers understanding the need to immediately connect with mobile users.

"Consumers, particularly on mobile devices, now have higher expectations than ever before - they want everything right, and they want everything right away," according to a recent Google blog post. "This requires that marketers answer their needs in the moment, whenever and wherever they are."

Last updated: Jun 16, 2020 at 04:29 pm CDT

NEWS SOURCES:nbcnews.com, mopdog.com

ABOUT THE AUTHOR -

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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