Google continues its worldwide international takeover plan today with the introduction of Google TV.
Information is coming out thick and fast right now and everything is still developing - stick with us here. It's been mentioned in the past on and off, but today Google officially introduced it today at its I/O developer event.
In short, though, what is it? It's basically a platform that brings Internet to the TV. We have seen many try this before and heard about it before, but none really as big as Google have tried it or pulled it off to any grand level. Of course this is a good move for Google to expand YouTube's reach even further by bringing it to the true masses in the form of simple and easy to use consumer devices.
You'll be able to buy HDTVs probably in the fall timeframe or buy standalone set-top-boxes with Google TV embedded. It allows you to do things like quickly search for what you want to watch using Google TV Search and add favorite programs to your home screen. Expect Sony to be out with new televisions that support it and possibly Logitech creating the boxes and remotes to control it all.
Of course it is also a platform to expand its advertising empire and bring it to one of the biggest media platforms known to man... TV! Again, there is a nice fluffy video above from Google that explains it all well. Watch it, this is big news.
- >> NEXT STORY: Logitech CEO on Google TV: "Watching TV will never be the same"
- << PREVIOUS STORY: Intel senior VP discusses Smart TV from Google I/O event