AMD's senior marketing director Saša Marinković went on X to brag about the company's domination on Amazon's best-sellers CPU list, sharing a screenshot showing the top 15 spots (at the time of publishing) were held entirely by Ryzen CPUs.
AMD has perpetually grown its domination on Amazon's best sellers page over the past several years. AMD began to take off in this "metric" during the Zen 2 era where its CPUs started to take over the top five spots in Amazon's best sellers list on an almost regular basis. More recently, the top 10 spots have regularly been held by various Ryzen CPUs - new and old.
Currently, the lead is even greater with the top 16 places on Amazon's best sellers list consisting of Zen 3, Zen 4, and Zen 5 parts. The only exception is the inclusion of a Thermal Grizzly AM5 contact frame that is taking up one of the slots. The Ryzen 7 9800X3D unsurprisingly sits in first place, but contrarily, the Ryzen 5 5500 takes up the second spot, showing sky-high consumer demand for previous generation budget CPUs amidst the outgoing memory shortage. Critically, the Ryzen 5 5500 can use DDR4 memory, which is cheaper than DDR5 and more readily available. Positions three through ten are held by the Ryzen 5 9600X, Ryzen 7 7800X3D, Ryzen 7 5800XT, Ryzen 9 9950X3D, Ryzen 9 5900XT, Ryzen 5 7600X, Ryzen 5 5600, and Ryzen 7 7700X. The new Ryzen 7 9850X3D sits in 16th despite being a faster version of the 9800X3D for an extra $40.
The most competitive part from Intel in Amazon's best sellers list is the Core i5-14600K in 17th place, though it's worth mentioning that the Core Ultra 7 270K Plus was the highest ranking Intel CPU on Amazon's list at least two days ago. Another interesting takeaway from Intel's placements in Amazon's best sellers list is the higher popularity of Intel's more expensive parts, notably the Ultra 7 270K Plus and even the Ultra 9 285K. Intel's Core Ultra 5 parts are miles down in 32nd and 38th place respectively, showing that most Arrow Lake buyers are prioritizing premium CPU options, and most budget-minded buyers overall are skipping Arrow Lake for AMD or older Intel options (for the same memory shortage reasons mentioned above).
Amazon's best sellers list isn't a perfect indicator of consumer demand, but it does provide a general perspective of what consumers are looking for in CPUs. AMD's willingness to keep its AM4 platform alive and kicking in addition to non-stop competitive innovation over the years has made AMD a dominant force in the consumer CPU market.




