A report from a meeting between GameStop and financial research firm Baird is suggesting that (sob) Battlefield 3 will not be making its way to Steam. According to Develop, the key quote from the report that comes directly from the GameStop executives is "the upcoming EA title Battlefield 3 will be sold as a download through GameStop, but not through Steam."
This is on top of the news from a little while ago now that EA published a list of retailers for Battlefield 3 in which Steam was missing. Other digital download sites such as Gamersgate, Direct2Drive and EA's own Origin were on the list. Another GameStop executive also told Develop that Battlefield 3 will be coming to digital retailers other than GameStop. This look as though Steam is just being ignored.
Remember, Crysis 2 was removed from Steam which was apparently due to a hissy fit over a DLC exclusivity agreement with Direct2Drive. EA also announced just recently that Mass Effect 3 will get its own Origin-exclusive pre-order bonuses as well as Star War: The Old Republic only being available through EA's Origin.
EA, Valve, sort out your sh*t now please, I want Battlefield 3 on Steam. If either company would like to e-mail me and give me more details, feel free to do so. This way we can get to the bottom of things and I can enjoy my BF3 ownage through Steam.
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