Known Apple insider and Bloomberg reporter Mark Gurman has penned in his latest Power On newsletter the dates for Apple's upcoming announcement of its new M4-powered Mac lineup and when it will be released.

Gurman, who has established a known reputation for knowing the inner workings of the Cupertino company, wrote in the latest edition of his newsletter that Apple is planning on announcing its new lineup of M4 Macs at the end of October, with release slated for the first week of November. More specifically, Apple will be launching a new M4 version of its low-end 14-inch MacBook Pro, along with higher-end 14-inch and 16-inch MacBook Pro models that will feature the M4 Pro and M4 Max chips.
The Bloomberg reporter also mentioned Apple is planning on rolling out M4-powered desktop Macs, but they won't be arriving this year as Apple has reportedly planned their release for mid-2025. Apple is also planning refreshes for its Mac Mini lineup in M4 and M4 Pro chip configurations, along with an M4 refresh of the iPad mini. Gurman predicts all of the aforementioned products will be announced by Apple at the end of October, and some of them will be available on November 1.
As for early next year, Gurman writes Apple will be launching new 13-inch and 15-inch MacBook Air modes with M4 chips, along with a revamped iPhone SE, refreshed 11-inch and 13-inch iPad Air modes, a new Magic Keyboard for the iPad Air line, and an upgraded AirTag item finder accessory.