Microsoft's takes the opportunity to make digs at Apple in its new Windows 10 ads. Featuring "the bug chicks" (two women who teach kids about bugs for a living), they praise functionality like touchscreen drawing and Cortana, then say things like, "Even on the new Macs they don't have that."
Also, real bugs are shown. In other words, if you're an Apple fan with a fear of bugs, these ads will make you simultaneously angry and terrified.
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