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Bethesda uncertain if it would hold another keynote at E3

Bethesda enjoyed success from its 2015 E3 keynote.. but no promises if the company will host another press event at E3.

Published Thu, Jun 25 2015 7:35 PM CDT   |   Updated Sat, Aug 8 2020 10:29 AM CDT

During Bethesda's first ever keynote at E3, the company showed off the latest Doom video game, Fallout 4, and introduced Dishonored 2. Grabbing attention during a major press conference and keynotes are simply more effective at this year's E3 over trying to woo people to the studio's on-floor booth.

Bethesda uncertain if it would hold another keynote at E3 | TweakTown.com

"I don't know if we'll do one next year," said Pete Hines, VP of Bethesda, in a statement to the Telegraph. "I don't know if we'll do one again. This year felt like the right time to do this kind of thing. Honestly, [this is] where my focus is: execute on this stuff that we're talking about and work with the MachineGames and Tangos and all the other studios to say 'OK, how do we do the next thing with you guys even better?' What does that look like? And how do we push ourselves forward?"

It's an honest opinion from Bethesda, as many large game companies strive for press conferences and keynotes at E3 and other major events - it allows them a small windows where all of the attention is on just their products and hardware.

Hines also admitted that trying to announce and show off the games in the Bethesda booth only gets a "subset of people that attend E3."

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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