Golden State Warriors owner Peter Guber, an outspoken supporter of virtual reality (VR) technology, hopes to see VR help sports fans enjoy the viewing experience in a new way. There are a number of different uses for VR, but finding ways to include it to enhance viewer experience of sports could be a great long-term money maker.
"It doesn't replace being here. That's still a different experience," Guber recently told CNBC. "But it is a phenomenally new and exciting method to bring basketball to disparate communities all over the country."
As CEO of the Mandalay Entertainment Group and investor in NextVR, Guber said the live, on-demand VR content from NextVR should be available within the next year. Pricing details are still being worked out, and while content distribution agreements must be completed, there is a great opportunity to push sports entertainment to the next level.
"We are confident that we will have the appropriate associations with the content providers. They want this experience for their fans."