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Apple secures one of Nike's designers, will help out with the iWatch

Apple scoops up Nike's Studio Director, will have him work on its wearable devices
By: Anthony Garreffa | Wearable Computing News | Posted: Sep 29, 2013 2:36 am

Apple seems far behind the wearable devices game, with a bunch of its competitors unveiling wearable devices, mainly Samsung's Galaxy Gear and heck, even the Galaxy Gear 2 is being teased already. This isn't even considering the awesome Omate TrueSmart, either and all before Apple has its first-gen device on our wrists.




Now we have a report that states Apple has scooped up one of Nike's top design directors, who will work on wearable devices for the company. Ben Shaffer was Nike's Studio Director of Innovation Kitchen, which might sound weird, but it's actually Nike's R&D arm that is responsible for products like the Nike FuelBand, which is a favorite of Apple's executives.


Shaffer will most likely begin working on the rumored iWatch, but the latest rumors peg it to be released late next year after some engineering problems.


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