Apple secures one of Nike's designers, will help out with the iWatch

Apple scoops up Nike's Studio Director, will have him work on its wearable devices.

@anthony256

Published Sep 28, 2013 9:36 PM CDT
Updated Nov 3, 2020 12:20 PM CST

33 seconds read time

Apple seems far behind the wearable devices game, with a bunch of its competitors unveiling wearable devices, mainly Samsung's Galaxy Gear and heck, even the Galaxy Gear 2 is being teased already. This isn't even considering the awesome Omate TrueSmart, either and all before Apple has its first-gen device on our wrists.

Apple secures one of Nike's designers, will help out with the iWatch | TweakTown.com

Now we have a report that states Apple has scooped up one of Nike's top design directors, who will work on wearable devices for the company. Ben Shaffer was Nike's Studio Director of Innovation Kitchen, which might sound weird, but it's actually Nike's R&D arm that is responsible for products like the Nike FuelBand, which is a favorite of Apple's executives.

Shaffer will most likely begin working on the rumored iWatch, but the latest rumors peg it to be released late next year after some engineering problems.

NEWS SOURCE:techspot.com

Anthony Garreffa

Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering and has recently taken a keen interest in artificial intelligence (AI) hardware.