AMD is betting big on virtual reality, but not just in the gaming space. AMD's Roy Taylor has been evangelizing VR to anyone who will listen, and that includes a spate of major Hollywood movie studios. The company has even opened an office in Los Angeles dedicated to helping the movie industry move toward VR, and assisting Hollywood with the technical hurdles of integrating it into as a new storytelling medium.
Their partnership with the VR Society makes perfect sense, as that organization's goal is to "accelerate the transformation, innovation and profitability of the Virtual Reality Content, Distribution and Technology Business." Together, AMD and the VR Society are producing "VR On The Lot," a two-day content and technology summit hosted this October at Paramount Studios.