In an attempt to save its beleaguered MOBA Battleborn, Gearbox has made a strange hybrid scheme that combines a free to play structure with microtransactions while retaining the $30 retail version.
With Battleborn, 2K Games has found a way to merge freemium-style microtransactions with actual retail sales. Battleborn now has a "free trial" mode that offers unlimited PVP play with 30 free heroes across four modes, with a rotating cast of heroes. To offset the free trial mode, Battleborn will have premium digital currency that is purchased with real money, which is redeemed form cosmetics, gear, EXP boosters and more. The full game will still be sold for $30 on PS4, Xbox One and PC, and upgrading to the full game unlocks all 25 characters, the full story mode campaign, and private matches. The free trial mode is now available on Steam, PS4, and Xbox One.
Existing Battleborn owners who purchased the game before today get access to the Founder's Bonus Content loot pack, which includes premium platinum currency, credits, exclusive titles and skins, loot packs, and more. Gearbox meticulously outlines all of the changes to Battleborn in this huge post, so give it a read if you're interested.