Comscore CEO faked their own numbers, fined by the SEC

SEC fines Comscore CEO over cooking its own books between 2014-2016.

Published Wed, Sep 25 2019 12:20 AM CDT   |   Updated Tue, Nov 3 2020 11:47 AM CST

Let's see how deep the rabbit hole we're about to go, with the SEC fining Comscore and its former CEO Serge Matta over fluffing its own books and committing fraud.

Comscore CEO faked their own numbers, fined by the SEC |

Comscore -- whose performance metrics on websites is widely used across the world, has its former CEO admitting to fraud as he artificially inflated revenue by $50 million by fluffing numbers between 2014 and 2016, with Matta reportedly seeing Comscore join "non-monetary transactions" that would see the company giving data without expecting money.

The inflated sense of that value was reported as revenue, with Matta lying to both accountants and auditors -- these moves however, made it seem like Comscore was rocketing nowhere but towards the sky.

The SEC has thus fined Comscore penalties of $5 million, while Matta will pay $700,000 as well as another $2.1 million from the profits he made selling company stocks and other compensation during his time with his crayons all over Comscore's books. Matta is also banned from being the director or officer of a public company for the next 10 years.

But don't worry, as Comscore has new leadership and internal procedures which will now ensure this doesn't happen again.

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Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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