Activision Blizzard made $4 billion in microntransactions

Activision Blizzard have revealed at their earnings call that they have made $4 billion from microntransactions in 2017.

Published Feb 13, 2018 4:32 AM CST   |   Updated Tue, Nov 3 2020 11:52 AM CST
0 minutes & 25 seconds read time

At Activision Blizzards earnings call today the company has revealed that they have made a profit of $4 billion in just microntransactions for 2017.

Activision Blizzard made $4 billion in microntransactions |

This $4 billion includes the sales of products such as DLC's, loot boxes, and in-app purchases such as mobile games. It should be noted that Activision Blizzard is the parent company of King, the company behind the highly successful Candy Crush.

Daniel Ahmad, an analyst at Niko Partners has taken to Twitter to say that $2 billion of the $4 billion that was announced was from King's mobile games such as Candy Crush. That leaves $2 billion from all other console and PC game content.


Jak joined the TweakTown team in 2017 and has since reviewed 100s of new tech products and kept us informed daily on the latest science and space news. Jak's love for science, space, and technology, and, more specifically, PC gaming, began at 10 years old. It was the day his dad showed him how to play Age of Empires on an old Compaq PC. Ever since that day, Jak fell in love with games and the progression of the technology industry in all its forms. Instead of typical FPS, Jak holds a very special spot in his heart for RTS games.

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