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Apple makes $300 million on App Store purchases on New Years

iPhone and iPad owners spent $300 million on New Years Day alone, breaking new records

By Jak Connor on Jan 6, 2018 07:34 am CST - 1 min, 7 secs reading time

Yesterday, Apple released a press release detailing its success over the festive season, more specifically the App Store pulled in $300 million on New Years Day alone.

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During the festive week starting on Christmas Eve, Apple broke its last standing record of customer purchases made within the App Store, with$890 million spent in a seven day period. Phil Schiller, Apple marketing chief reacted to the sales record saying that he was "thrilled" to see customers venturing out and finding new apps and games to enjoy.

Topping the charts for the most downloaded app was the augmented reality game Pokemon GO, with Apple saying AR titles are among some of the most popular apps on the App Store at the moment, with titles including CSR Racing 2, Stack AR, Kings of Pool, Amazon, Wayfair, Night Sky, Pitu, and Snapchat adding to the mass downloads over the holiday season.

"We are thrilled with the reaction to the new App Store and to see so many customers discovering and enjoying new apps and games, we want to thank all of the creative app developers who have made these great apps and helped to change people's lives. In 2017 alone, iOS developers earned $26.5 billion -- more than a 30 percent increase over 2016." said Phil Schiller, Apple's senior vice president of Worldwide Marketing.

Jak Connor

ABOUT THE AUTHOR - Jak Connor

Jaks love for technology and more specifically PC gaming began at 10 years old, it was the day his dad showed him how to play Age of Empires on a old Compaq PC. Ever since that day, Jak fell in love with games and the progression of the technology industry in all its forms. Instead of the typical FPS PC gamer, Jak enjoys the likes of a solid MMO, RPG, or a single-player linear story. More importantly, though, he holds a very special spot in his heart for RTS games.

NEWS SOURCES:macrumors.com, apple.com

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