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Smartphone makers need to prepare for possible slowdown

Companies that tried to jump into the smartphone market late will have to deal with a slowing industry.

Published Sun, Mar 16 2014 12:12 PM CDT   |   Updated Mon, Oct 19 2020 8:15 PM CDT

Apple and Samsung continue to find success in the smartphone market, while companies such as Hewlett-Packard and Intel try to catch up. However, yearly sales and overall price are both dropping, so the profit margin also is shrinking for manufacturers.

Smartphone makers need to prepare for possible slowdown | TweakTown.com

A slowing market means all companies that jumped in late will find it even harder to try and compete. The smartphone market has greatly accelerated with a larger number of casual consumers embracing the devices for the first time - and even started to outsell feature phones.

Emerging markets are now driving smartphone sales, which is good to expand device ownership - but bad because profit margins shrink even further.

Global smartphone sales in 2013 saw a 39 percent jump over 2012 - but the industry is expected to grow just 19 percent in 2014, while declining year-over-year through the next four years, according to the International Data Corp.

NEWS SOURCE:mercurynews.com

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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