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Healbe helps users automatically track calorie intake with GoBe

The Healbe GoBe wants to change the way casual users keep track of calorie intake and calories burned
By Michael Hatamoto from Mar 13, 2014 @ 11:31 CDT

Health company Healbe recently unveiled the GoBe, a 100 percent automatic body manager, streamlining calories consumed and burned.




The system uses three sensors to measure intake by checking the amount of glucose in cells, along with monitoring heart rate, providing a more accurate caloric intake.


"We live in an age of information, and yet 98% of diets fail," said Artem Shipitsyn, Healbe founder and CEO, in a press statement. "Wearable technologies are trying to solve this problem, but I found that none had succeeded in making it easy for people to know whether they're getting the right amount of food, water, exercise and sleep."


Fitness can be tracked in the Healbe Web portal, or using an Apple iOS or Google Android-powered device.


Companies are in a rush to make casual fitness wearables, mobile calorie counters, and similar products to help regular users. However, it's still an immature market that is continuing to develop at a rapid pace, with consumers able to choose from a wider selection of products.


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