Apple is shifting into the content business in a big way with teases that it will acquire Disney, which owns Pixar, LucasArts, and Marvel - their collective properties worth tens of billions of dollars. Now the company is reportedly looking at offering a premium TV service that would include HBO, Showtime, and Starz for a single monthly price.
If you were to subscribe to each of those premium TV channels, it would cost $35 per month, but according to Redcode, Apple is wanting to make it more convenient by offering the bundle as a standalone product. Instead of bunch of separate apps, Apple would offer the premium TV channels in a new app - with the power of having shows like Game of Thrones and Homeland on its side.
There haven't been any external comments from the premium TV side, or Apple, but with the previous rumors of the Disney acquisition - the race towards being a content king is something Apple has its sights set on.