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eSports giant Azubu raises $60 million in new funding

Azubu, a streaming entertainment network for eSports, announces $60 million in new funding

By Anthony Garreffa | Dec 10, 2015 01:32 am CST

eSports giant Azubu has just secured another $60 million in a new round of funding, with their viewership increasing by 1200% in the last 12 months alone.

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The new funding was led by London-based Sapinda Group, with a contribution also coming in from Sallfort Privatbank of Switzerland. Azubu will use the money to expand into new global territories, as well as grow its next-gen platform, Azubu 3.0. Azubu CEO Ian Sharpe said: "We believe that the global eSports community deserves a broadcast and viewing platform that's designed specifically for their businesses. We are developing our technology in direct collaboration with the community and brand partners in order to provide the best possible, and crucially, most monetizable streaming experience".

Jason Katz, COO of Azubu said: "We are expanding operations in a number of new regions around the world and creating bigger and more content partnerships and corporate relationships, which we're looking forward to announcing in the near future. This latest round of financing will support our global growth and expansion into 2016 and beyond".

Azubu has credited its exclusive partnerships for its huge 1200% growth in viewership over the last 12 months, with partners like KeSPA and the 2015 World Champion SKT T1 team with its star Lee "Faker" Sang-hyeok in Korea, paiN Gaming and AD Felipe "brTT" Gonçalves in Brazil, and Berlin-based European team Origen, and its founder Enrique "xPeke" Cedeño-Martinez

Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.

NEWS SOURCE:gamesindustry.biz

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