Kinematix has been heavily promoting its TUNE, a wearable designed for runners, able to collect all sorts of information - well beyond pace and speed - including each foot's ground-contact time, heel-contact time, and more.
TUNE includes insoles with electronic sensors, able to to sync with small electronic devices that connect to the outside of the shoe. After each run, athletes are able to take a closer look at their technique throughout the workout - and the TUNE app even shows how to properly do exercises.
The insole is extremely thin and should be able to fit into most shoes, and since the insole isn't in direct contact with a person's foot, there should be no need to try and wash it.
There is 14 days left in the Kickstarter campaign, with almost $10,000 raised by 51 backers.
Looking ahead, the company plans to connect TUNE with smartwatches and sport watches, providing especially exciting opportunities using something like Android Wear.
"Until now, only elite runners have had access to the type of data available through TUNE," said Paulo Ferreira dos Santos, CEO of Kinematix. "Now, recreational runners at all levels can monitor their movements during a run, obtain an analysis of the evolution of their running technique, and make use of customized exercise plans designed to help them improve. The TUNE app even shows them how to do the exercises."