Bethesda Fallout Shelter is popular, but don't expect too much mobile

Don't expect Bethesda to suddenly become a mobile game company.

Published Fri, Jul 24 2015 9:40 PM CDT   |   Updated Sat, Aug 8 2020 10:29 AM CDT

Fallout Shelter has been a major success for Bethesda, generating more than $5 million in just two weeks, but that doesn't mean the game studio will create a large catalog of mobile games.

Bethesda Fallout Shelter is popular, but don't expect too much mobile | TweakTown.com

"We'd been thinking about [making Fallout Shelter] for a while. It was a case of 'We won't do it unless it's a good fit," said Pete Hines, VP of PR and marketing at Bethesda, in a statement to IGN.

"This isn't the start of a formula where every time we make a game we need to do a mobile game... that's not why Fallout Shelter was great. People appreciate the game because it doesn't have our hand in your pocket. It did monetization in a way that people didn't have a problem with."

The company is aware of the risk that most mobile games could struggle, while there are occasional major successes - and that's not a strategy Bethesda wants to embrace.

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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