Amazon shells out $4.5 million to purchase .buy domain, beats Google

Amazon pays $4.5 million for the .buy domain, beating out Google's bid.

@anthony256
Published Fri, Sep 19 2014 2:36 AM CDT   |   Updated Tue, Nov 3 2020 12:14 PM CST

As soon as new top level domains (TDLs) are created, the massive Internet giants jump on them instantly, throwing millions of dollars in order to own them. This has just happened with a bidding war between Amazon and Google, fighting for the rights of new TDLs, including .buy, .tech, and .VIP.

Amazon shells out $4.5 million to purchase .buy domain, beats Google | TweakTown.com

Google bet on all three of the new TDLs, but Amazon beat them for .buy, throwing up $4.5 million. Dot Tech paid $6.7 million for the .tech domain, with .VIP going to Minds + Machines for $3 million. Google walked away with nothing, but the company is showing interest in as many as 100 TDLs, so their time will come.

ICANN auctions off the domains, with the organization responsible for coordinating and maintaining the domain names. ICANN is set to throw up a slew of new domains before the end of the year.

NEWS SOURCE:techspot.com

Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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