Although not indicative of the full PC gaming landscape, Valve's monthly Steam Hardware & Software Survey data offers some great insight into trends and where the PC gaming hardware landscape is sitting. It's a valuable tool not only for hardware makers but also for game developers of all sizes looking to optimize their games to ensure they run on the various PC systems out there.

When it comes to the latest July 2026 results, there's a notable change when it comes to VRAM capacity. That is, looking at all of the discrete and integrated GPUs out there across AMD, NVIDIA, and Intel, 16GB is the most popular VRAM capacity with 25.9% market share, followed by 8GB with 25.3% market share.
It's the first time we've seen 16GB take the lead, which covers a wide range of cards like GeForce RTX 5070 Ti, RTX 5080, Radeon RX 9070 XT, and more. That said, when looking at the bigger picture, the majority of gamers are still gaming with GPUs and VRAM capacities less than 16GB, thanks to the popularity of 12GB cards like the GeForce RTX 3060 and RTX 5070.
Perhaps the biggest takeaway, and a metric that is worth following closely for the rest of the year, is the 8GB GPU's downward trend in popularity. One of the reasons for this could come down to Valve's monthly Steam Hardware & Software Survey data improving in recent months, where we're now seeing more accurate Radeon data, which has seen RDNA 4 GPUs like the Radeon RX 9070 XT and Radeon RX 9060 XT, two 16GB cards, being properly accounted for.

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By that same token, the big reason why most gamers (around 40%) are playing their games with 8GB to 12GB cards comes down to these being what's available across entry-level, mainstream, and mid-range GeForce RTX GPUs outside of the RTX 5060 Ti. And if we're going to see the needle shift toward 12GB and 16GB becoming the norm, they'll need to become the baseline moving forward. Something that has felt like it's been on the cards, no pun intended, for years. But with the current component crisis, 8GB could very well regain the top spot in Valve's Steam Hardware & Software Survey data in the months ahead.






