US gamers are pre-ordering the more expensive $100+ editions of video games on the PlayStation Store.

In the games industry, billion-dollar companies are passing down the higher costs of production right to consumers. Current trends indicate that gamers are now willing to pay higher prices for specific games, including $100 or even $150 under special circumstances.
The current pre-order positioning on the PlayStation Store in the US gives indications on how gamers in this region are buying games. The listings show a clear trend: Seven of the top 10 best-earning pre-ordered games are for editions that cost over $100. The top 6 pre-orders are for editions of games that cost $100 or more, including EA's new controversial $150 FC27 Ultimate Plus Edition. This reinforces our previous findings of price tolerance in the console gaming space.
- Read more: EA prices FC27 edition at $150, more than twice the price of base game, shortly after CFB 27 microtransaction controversy
- Read more: PS Store pre-order charts show gamers lean towards higher-priced editions, suggests new price tolerance threshold
- Read more: Gaming titan EA goes private as largest leveraged buyout in history is completed

The list is predictable, especially in this season of the year. EA and 2K have opened pre-orders for their respective big annualized sports games, which will undoubtedly sell millions of copies; Three editions of NBA 2K27 populate the top 10 most pre-ordered games list, including the $150 edition (at #1) and the $100 deluxe edition (at #4).
So what does this tell us exactly? Not only are prices increasing, but gamers are quickly adapting to the new reality of higher prices while actively encouraging the new higher-priced model by purchasing the games at inflated MSRP.

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EA in particular is facing controversy as the publisher is about to be taken private in a deal principally funded by Saudi Arabia's PIF. Amid this closing buyout, EA is already over-monetizing its user base, as evidenced by the recent College Football 27 fiasco.






