More streaming service misery: Discovery Plus ad-free plan is getting a near-30% price hike

All the news seem bad in recent times, as we've heard about other price hikes with services like Netflix, and Amazon's plans for ads with Prime Video, too.

1 minute & 7 seconds read time

The ad-free plan for Discovery Plus is going up in price in the US, and it's a fairly hefty jump.

Discovery Plus is about to get more expensive (Image Credit: Warner Bros)

Discovery Plus is about to get more expensive (Image Credit: Warner Bros)

Currently the subscription runs to $6.99 per month, but that is being hiked to $8.99 (and then applicable taxes on top).

The change will kick in with the next billing cycle for subscribers after (or on) November 2, so as you might expect, nothing is happening this month.

The better news is that the ad-supported tier is staying at the same price ($4 per month).

To be fair to Warner Bros, the company does point out that this is the first time the streaming service has upped the cost of a subscription since it was launched.

Still, it's more bad news which seems to be coming thick and fast for various streaming offerings at the moment.

For example, Netflix is expected to implement price hikes in the near future, according to the Wall Street Journal, and Disney Plus pricing is also increasing for its no advert tier (as well as Hulu).

On top of that, we've recently heard that Amazon is going to introduce adverts to its Prime Video subscription, and you'll have to pay a bit more to avoid seeing them. Supposedly that's going to happen early next year in the US (and some other regions), with subscribers being warned a few weeks beforehand.

As The Verge spotted, Warner Bros noted of its price rise for Discovery Plus: "This will allow us to continue to provide can't miss-stories in the food, home, relationships, true crime, paranormal genres - plus so much more."

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* Prices last scanned on 12/1/2023 at 5:55 am CST - prices may not be accurate, click links above for the latest price. We may earn an affiliate commission.

Darren has written for numerous magazines and websites in the technology world for almost 30 years, including TechRadar, PC Gamer, Eurogamer, Computeractive, and many more. He worked on his first magazine (PC Home) long before Google and most of the rest of the web existed. In his spare time, he can be found gaming, going to the gym, and writing books (his debut novel – ‘I Know What You Did Last Supper’ – was published by Hachette UK in 2013).

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