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NVIDIA: Turing GPUs sold 45% more than Pascal during launch

NVIDIA's own data: 2% of GeForce users are on new Turing cards, 50% on Pascal, 48% using older GeForce GPUs

By: Anthony Garreffa from Mar 20, 2019 @ 22:28 CDT

NVIDIA has released some interesting stats on their GPU adoption, with new numbers releasing during their recent Investor Day event detailing Turing, Pascal, and older-gen GPU adoption.


The company has said that Turing GPUs have sold 45% more than Pascal GPUs in the first 8 weeks of launch, and considering the harsh reception and huge prices of the GeForce RTX cards, it hasn't stopped NVIDIA from selling a bunch of them. But how much penetration has Turing had into gamers' PCs?

According to NVIDIA's own graph we can see that just 2% of NVIDIA's consumers have upgraded to a Turing GPU, while 50% are using Pascal (GTX 10/16 series) and 48% are using older-gen GeForce cards. Close to 90% of GeForce GTX 10 series owners that are upgrading are grabbing higher-end Turing-based GPU offerings, too. You can see that most people that have a GTX 1080 or GTX 1080 Ti are upgrading to a new RTX 2080 or RTX 2080 Ti, which is interesting to see.

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