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Bethesda opens new branch in Moscow

Bethesda broadens its overseas marketing foothold
By: Derek Strickland | Gaming News | Posted: Oct 12, 2018 5:16 pm

Bethesda widens its international scope with a new publishing branch in Moscow, Russia.

 

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Although Bethesda has expanded with new dev branches in Austin and Dallas to help with the company's new Starfield IP, this new Moscow office isn't a games development studio. Instead the Moscow branch will oversee sales and marketing of games in the region from Bethesda Softworks' consortium of studios.

 

"The opening of the office in Moscow is a very exciting moment for Bethesda. We have an incredible roster of upcoming games including Fallout 76, The Elder Scrolls: Blades, RAGE 2, Wolfenstein: Cyberpilot, Wolfenstein: Youngblood and DOOM Eternal, as well as a number of live titles that continue to perform well including The Elder Scrolls Online, Quake Champions, and The Elder Scrolls: Legends," said Sean Brennan, Managing Director, Bethesda Europe.

 

Interestingly enough, Fallout 76, one of the company's biggest new games, won't be fully localized in Russian. Instead it'll only have Russian text and UI options.

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