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New "Swell" app is like Pandora for audio news, gets backed with $5.4 million in funding

Swell app raises $5.4 million in new funding just 1 month after launch.

@CharlesJGantt
Published Thu, Jul 18 2013 9:10 AM CDT   |   Updated Tue, Nov 3 2020 12:21 PM CST

A new app has just hit the smartphone markets and it aims to serve up audio news much in the same way the Pandora handles music. Swell actually launched back in June and featured content from NPR, American Public Media, ABC news, the BBC, Ted talks, and many others. Today, the company announced that they have raised $5.4 million in Series A funding.

New Swell app is like Pandora for audio news, gets backed with $5.4 million in funding | TweakTown.com

This round was led by Draper Fisher Jurvetson and included investors like Google Ventures, InterWest Partners, and Correlation Ventures among others. This tops the company's seed funding round by almost $3 million, which was led by Google Ventures, Charles River Ventures, DFJ, Andreessen Horowitz, and other angel investors.

Swell works much like Pandora and once you start the app, you just let it run. In the event you don't like what it's playing, simply swipe to skip it. You're also able to choose topics that appeal better to you such as technology, world news, health and wellness, and many more. With it being out in the wild for over a month, it appears that the app is a success with the company saying that users listen for 30 minutes on average their first time using the app and returning users spending more than 110 minutes per week using the app.

NEWS SOURCE:allthingsd.com

A web developer by day, Charles comes to TweakTown after a short break from the Tech Journalism world. Formerly the Editor in Chief at TheBestCaseScenario, he now writes Maker and DIY content. Charles is a self proclaimed Maker of Things and is a major supporter of the Maker movement. In his free time, Charles likes to build just about anything, with past projects ranging from custom PC cooling control systems to 3D printers. Other expensive addictions include Photography, Astronomy and Home Automation.

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