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Sony President says live service games are still a big push for PlayStation's first-party studios

Even after the dramatic failure of Concord and Bungie's Marathon struggling to find an audience, Sony is still committed to 'live-service' games.

Sony President says live service games are still a big push for PlayStation's first-party studios
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TL;DR: Sony remains committed to developing live-service games for PlayStation's first- and third-party studios despite recent failures like Concord and Bungie's Marathon. President Hideaki Nishino emphasizes ongoing investment and experimentation in this genre, aiming to attract global users and explore long-term opportunities with both new and older titles.
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Sony's foray into first- and third-party "live service" games for the PlayStation 5 generation has been widely reported on and criticized by fans for its impact on cinematic single-player games. Case in point: the studio behind Uncharted and The Last of Us, Naughty Dog, spent several years working on a Last of Us live-service multiplayer game that was subsequently canceled. The thinking here is that it could have invested that time into a third single-player game or something else.

Sony President says live service games are still a big push for PlayStation's first-party studios 1

Throw in recent high-profile failures like Concord, the lukewarm response to Horizon Zero Dawn spin-off Horizon Hunters Gathering, and the 'competitive heist game' Fairgame$ being missing-in-action, and you get the impression that Sony is probably looking to adjust its approach to focusing on massive live-service games. Or, at the very least, realize how difficult it is to create a live service smash hit, as Bungie's Marathon (pictured above) continues to draw a small but passionate fanbase.

In a recent interview with Japanese publication Famitsu (translated), Hideaki Nishino, President and CEO of Sony Interactive Entertainment (SIE), was asked about the company's live-service game strategy with the context of Concord and Marathon failing to make an impact or meet expectations.

"We believe that live-service games are content that attracts users on a global scale, so we want to continue revitalizing the market through first-party and third-party content," Hideaki Nishino said, confirming that first and third-party investments in live-service games will continue. "Not only does it appeal to new titles, but we are also considering mid- to long-term possibilities that can be done with older titles, for example, Genshin Impact. We also ran campaigns for new PS5 purchasers, offering 10% off in-game currency."

Hideaki Nishino name-drops the new fighting game from Guilty Gear studio Arc System Works, which it's publishing called MARVEL Tokon: Fighting Souls, as being its next big live-service game release on August 6, 2026. As a follow-up question, Famitsu asks whether Sony will "continue as before" with live-service games. That is, invest in Concord, Marathon-sized projects. And the answer is, yes.

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TweakBot answers common questions about this news using TweakTown's own coverage from this page and related content from our archive. All answers are generated from TweakTown content and not outside sources. Tap a question to reveal the answer, or type your own below related to this content.

Question #1

How will Sony balance resources between new live-service projects and ongoing single-player franchises like The Last of Us and Uncharted?

The primary article says Sony will continue investing in first- and third-party live-service games and explore mid- to long-term possibilities using older titles, with SIE president Hideaki Nishino confirming ongoing commitment to live service projects. Related site content notes Sony also pledges commitment to highly narrative-driven singleplayer games and aims to release at least one big first-party AAA singleplayer PlayStation game per year (see Related: "Sony pledges commitment to 'highly narrative-driven' singleplayer games" and "Sony wants to release at least one big singleplayer PlayStation game per year").
Answered
Question #2

Will Sony offer similar promotional discounts (like 10% off in-game currency) for future first-party live-service launches to encourage PS5 adoption?

Question #3

Does Sony plan to adapt existing single-player titles into live-service models, or focus mainly on entirely new live-service IPs?

Have a question about this content not listed here? Ask below and TweakBot will answer it.

"That's right," Hideaki Nishino confirms. "For live service games, it's important to consistently provide something. The genre itself is relatively new, and I think many people are trying various things, so we want to keep challenging ourselves within that framework.

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News Source:famitsu.com

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Kosta is a veteran gaming journalist that cut his teeth on well-respected Aussie publications like PC PowerPlay and HYPER back when articles were printed on paper. A lifelong gamer since the 8-bit Nintendo era, it was the CD-ROM-powered 90s that cemented his love for all things games and technology. From point-and-click adventure games to RTS games with full-motion video cut-scenes and FPS titles referred to as Doom clones. Genres he still loves to this day. Kosta is also a musician, releasing dreamy electronic jams under the name Kbit.

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