X is preparing to make the jump to your home TV, or any smart TV that is capable of downloading a new app, with the company preparing to release its own TV app dedicated for X video.
As part of Elon Musk's intention to create the "Everything App" X is now making the jump to TV's with a new separate app that will bring X video content to your couch. X's likely hoping the impact of bringing X to TVs will at least slightly shift the brand into being recognized as a video app as well - something Musk and X have been working on since the Tesla CEO purchased the company.
X CEO Linda Yaccarino, took to her personal X account to announce the X TV App and what it will entail. According to the X CEO the new app will come with a "trending video algorithm" that will enable users to stay updated with popular video content, AI-powered topics that will create a personalized user experience, cross-device support that will let users start a video on their phone and continue you it on your TV through casting, and an advanced video search.
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