GameStop is getting into NFTs, and plans to open an dex (decentralized exchange) on the Ethereum blockchain. Now it's recruiting creators to help fill its digital store shelves.
In a bid to pivot into emerging million-dollar digital trends, GameStop is delving headlong into the new NFT blockchain craze. The company will launch an NFT marketplace in the hopes of making royalties and revenues on peer-to-peer art/content exchanges. There's just one problem: GameStop doesn't have anything to sell just yet.
Now the ailing retailer has opened up a submissions and sign-up page on its NFT marketplace page. GameStop wants to recruit NFT creators so it has something to peddle in its marketplace. The sign-up page is pretty straightforward and asks basic questions like "why do you want to make NFTs for our platform?" and requires links to previously-created content. It's a vetting process that could see only a handful of NFT creators getting the opportunity to sell their content on the new market.
While details on GameStop's NFT plans are slim--the company really doesn't own any IPs or content from which it can create from, hence the need for independent creators--recent job listings give some clues.
GameStop is currently hiring four NFT-related roles including:
