Fortnite earns $1 billion from microtransactions on mobile

Fortnite's combined mobile monetization has raked in over $1 billion since launch.

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Fortnite is a titan of the industry that continually rakes in billions, and now it's made over $1 billion from microtransactions on mobile.

Fortnite earns $1 billion from microtransactions on mobile 45

Fortnite isn't just a game. It's a sensation, a kind of social experiment with interactive gameplay, and most importantly, the perfect advertising billboard for movies, products, and even musical artists. Fortnite transcends what a game could be, and as a result of this barrier-breaking success, the game has raked in billions of revenues (Epic made $3 billion in operating profit in 2018 alone). Now Fortnite mobile has joined the billion-dollar club.

Fortnite earns $1 billion from microtransactions on mobile 3

Analyst firm Sensor Tower reports that Fortnite has generated over $1.003 billion in revenue across all platforms since releasing in 2018. The firm attributes COVID-19 lockdowns for accelerating spending, alongside the Travis Scott concert in April.

"All these factors played a role in increasing spending to $44.3 million in April, up 90 percent from March and 25.3 percent year-over-year, the game's best performance since February 2019," Sensor Tower says.

The lion's share of Fortnite mobile earnings comes from the U.S., which made up 63% of total revenues or $632.2 million. The App Store's revenues make up nearly all of the earnings, but that's to be expected since the Google Play version didn't launch until recently.

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NEWS SOURCE:sensortower.com

Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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