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HTC Vive could reach 'hundreds of millions' of customers with new deal

HTC hopes to see its Vive headset in a market with 'hundreds of millions' of Internet cafe users in China

By Anthony Garreffa | Dec 27, 2015 01:27 pm CST

It looks like HTC is set to dominate the gigantic Chinese market with its Vive headset, with the Taiwanese giant inking a deal with Hangzhou-based ShunWang Technology, Inc - one of China's biggest Internet cafe software companies.


HTC and ShunWang have established a pilot program in Hangzhou, which lets players buy 10 minutes in a Vive-powered VR room for $2 to $5. Chairman of ShunWang, Hua Yong, explains: "The sustainable development of VR gaming needs hardcore gaming, which is mainly supported by Internet café platforms. As the biggest Internet café platform service provider in China, Shunwang will make full use of its existing network and operation capacity in the industry to bring the best VR experience to hundreds of millions of Internet café game players".

The big deal here is that ShunWang's software is used in over 100,000 Internet cafes across China, accounting for around 70% of Internet cafes. ShunWang says that their software is used by over 100 million Internet cafe users, so with over 100,000 cafes, how many Vive-powered VR rooms will they make? This deal has thrown HTC into an entire new ballgame, as when the Vive launches in April 2016, it could see a very bright future in China, too.

Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.


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