Just how powerful is Facebook? Well, how about over 1 billion daily active users? It's the first time the social network has reached this peak, with Q3 2015 being quite good indeed.
Back in Q2, Facebook sat at 968 million DAUs, and this time last year the social network had 864 million DAUs. Facebook CEO and founder Mark Zuckerberg explained during the company's earnings statement: "we're focused on innovating and investing for the long term to serve our community and connect the entire world".
Zuckerberg also added that Facebook is pushing to become a big destination for video, where he believes the company will have users engaging more in the next few years with short form clips. Facebook is experiencing around 8 billion video views per day, so we can see the importance of videos for the social network. Facebook COO Sheryl Sandberg added that Facebook video targeting is beating other platforms such as YouTube.
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