Xbox scooped up 40% of all videogame sales during 2011

Microsoft stamps foot down, takes 40% of all videogame sales in 2011.

1 minute & 18 seconds read time

Microsoft has shown its strength just now, with the Xbox taking in nearly half of all consumer spending from physical sales in 2011. Roughly $6.7 billion, or 40-percent of consumer retail spending, was spent on the Xbox, breaking into two separate categories. $2.1 billion on consoles, and $4.6 billion on games, according to NPD data released today.

Xbox scooped up 40% of all videogame sales during 2011 |

These figures take into account U.S. retail sales of new physical videogame content, inclusive of portable and console hardware, games and accessories. In the collective sectors, they generated revenues of $17.02 billion last year, an 8-percent decline from 2010's $18.6 billion in generated revenues. Out of that $17.02 billion, Microsoft took a very respectable 40-percent of those sales.

The report doesn't include sales from digital formats, with things like downloadable content, social and mobile games, used and rental sales. Those so-called "newer" categories generated $7.24 billion in revenues last year, an increase of 7-percent over 2010. Whilst the increase in spending on alternative formats was there, it wasn't enough to offset the declines in physical retail. Consumer spending across both categories was between $16.3 and $16.6 billion, falling 2-percent from last year.

NPD Group Analyst, Anita Frazier, had said that December's sales accounted for just 23-percent of the annual total, compared to taking 28-percent on average over the past ten years. Sony's PlayStation also performed very nicely, seeing a 5-percent increase across all game categories in 2011.

How did the Nintendo Wii fare? It saw a decline year-over-year. In a separate statement, Microsoft said it outsold the PlayStation by 2.7 million units. 66 million Xboxes and 18 million Kinect accessories have been sold.

Here are the top 10 best-selling games in December, according to NPD:

Call of Duty: Modern Warfare 3 by Activision Blizzard.

Just Dance 3 by Ubisoft.

Elder Scrolls V: Skyrim by Bethesda Softworks.

Mario Kart 7 for 3DS by Nintendo.

Battlefield 3 by Electronic Arts.

Madden NFL by Electronic Arts.

Assassin's Creed: Revelations by Ubisoft.

NBA 2k12 by Take Two Interactive.

Super Mario 3D Land for 3DS by Nintendo.

Batman: Arkham City by Warner Bros. Interactive.


Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering and has recently taken a keen interest in artificial intelligence (AI) hardware.

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