Cooler Master's latest AIO ships with a 6-inch screen that's basically a phone strapped to your radiator

If you ever wanted an AIO cooler with a screen large enough to casually watch YouTube on, Cooler Master is making that happen. The company has launched the B360 TV ARGB, a 360mm AIO liquid cooler that comes with a 6-inch screen that Cooler Master itself is calling a "TV."

The B360 TV ARGB is currently only listed on JD in China (per VideoCardz), so a global rollout has not been officially confirmed yet. According to the JD listing, it is available in black-and-white models, with the black variant confirming a 6-inch display, a rotatable screen base, ARGB Mobius fans, and a 6-year warranty. The listed price is ¥699, or around $103 before tax.

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The screen is obviously the centerpiece here, so let's talk about that. Cooler Master went with a 6-inch TFT LCD with a 960x480 resolution and 300 nits of brightness. The display sits on a fully 360-degree adjustable base and is managed through Cooler Master's MasterCTRL software, giving you control over what's on screen without leaving your desktop.

On the cooling side, the B360 TV ARGB uses a new 3200-RPM pump that Cooler Master claims improves heat dissipation by 20% compared to its previous designs. Supporting that is 400mm tubing, a 27.2mm aluminum radiator, and three 120mm LDB-bearing Mobius ARGB fans capable of 0 to 2400 RPM, 75.2 CFM airflow, 3.63 mmAq static pressure, and up to 30 dB(A) noise.

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For those who find the screen overkill, Cooler Master already sells the B360 LCD with a more modest 3.95-inch square display at around $74 on Chinese price trackers. The B360 TV ARGB costs about $30 more, which is not a bad premium if a bigger screen is something you actually want.

As for use cases, the six inches of screen space in your case can be used to check system temperatures, display animated wallpapers or memes, or, if you are fully buying into the TV angle, even catch up on your favorite shows while your PC does the heavy lifting.