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Apple shelves work on cheaper, lighter Vision Air for 2027 for AI smart glasses to beat Meta

Apple has reportedly paused development on its new Vision Pro headset to concentrate on something more urgent: its AR smart glasses that rival Meta.

Apple shelves work on cheaper, lighter Vision Air for 2027 for AI smart glasses to beat Meta
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Gaming Editor
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TL;DR: Apple has paused development on its Vision Pro headset to prioritize creating competitive AR smart glasses against Meta's growing market presence. The company is accelerating work on two smart glasses models, aiming for releases in 2027 and 2028, featuring advanced processors, displays, and iPhone integration.

Apple has reportedly halted development on its new Vision Pro headset to handle something more important: making its new AR smart glasses to compete against Meta, which has been making inroads into the market with release after release.

Apple shelves work on cheaper, lighter Vision Air for 2027 for AI smart glasses to beat Meta 609

In his latest Power On newsletter, Bloomberg writer Mark Gurman says that even with Apple's (expensive) attempts to interest consumers in the Vision Pro have "fallen flat", so the company is "increasingly trying to pivot its marketing of the device towards businesses".

Gurman says that Apple has "hit pause" on its planned overhaul to its new Vision Pro headset in order to direct resources to a "more urgent effort: developing smart glasses that can rival products from Meta". Apple was reportedly preparing a cheaper, lighter variant of its AR headset codenamed "N100" for a 2027 release, but now Apple has internally announced that it's moving staff from that project to accelerate work on glasses.

Apple is reportedly working on two different types of smart glasses, the first of which is codenamed "N50" that will pair with an iPhone and lack its own display, something Apple will reportedly announce as soon as 2026 with a 2027 release. The second headset will feature a display, something that "could challenge" the just-released Meta Ray-Bans Display. This headset was aiming for a 2028 release, but now Apple is looking to "accelerate development" according to Gurman's sources.

Meta hasn't slowed down in its progress with its smart glasses push, with the company's first smart glasses -- the Ray-Ban Stories releasing in 2021 -- and then the newer Ray-Bans Meta launching in 2023. Just last month, Meta released its non-display glasses with beefed-up cameras, longer battery life, and new designs tailored towards athletes.

Meta has its planned Hypernova AI glasses rumored for a $799 price tag to beat whatever Apple releases to the market with its smart glasses, going so far as accelerating its smart glasses development further, seeking out suppliers in South Korea over Chinese suppliers for its supply chain.

Apple's upcoming AR smart glasses are expected to sport a bunch of different styles, a more powerful M series processor, speakers for music playback, cameras for media recording, and voice recording that will work with a connected iPhone.

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News Source:bloomberg.com

Gaming Editor

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Anthony joined TweakTown in 2010 and has since reviewed 100s of tech products. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering and has recently taken a keen interest in artificial intelligence (AI) hardware.

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