Walking through the convention hall at Quakecon last year, a display with several custom cases caught my eye. At first I thought that the cases were painted; maybe another company was outsourcing Smooth Creations to give their cases a unique flair. Upon further inspection I learned that was not the case at all.
GameRigs is a based in Ontario, Canada. I had the chance to interview company representatives one afternoon and this statement summarizes GameRigs; "We care about what is inside of the case, from the CPU to the way the door works. How do we enhance the gaming experience and above all, customer service." In the same interview I learned that GameRigs works with a large amount of partners, both from the hardware and gaming industry. "When ordering from GameRigs you are not just working with us but our partners and their knowledge base as well. Our strength comes from the collection."
GameRigs has a unique approach to system building. Their cases are supplied from Lian Li, a design rarely seen in the U.S. outside of GameRigs systems. Instead of using automotive paint like other system builders, GameRigs has brought a fresh, baked on coating that looks like paint, but has the long lasting, nearly indestructible properties of powder coating. Although the cases are what helps GameRigs stand out from the crowd, their goal is to provide a high quality of service, experience and a total gaming platform that goes much deeper than just a surface coat.