Apple rumored to announce partnership with Google at iPhone 16 event

Apple is rumored to announce a new partnership with Google at its iPhone 16 event scheduled for later this year, sliding on Meta's offerings.

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1 minute & 26 seconds read time

Reports point to Apple announcing a partnership with Google at the company's upcoming iPhone 16 event.

Apple rumored to announce partnership with Google at iPhone 16 event 5165651165

The information comes from Bloomberg's Mark Gurman, a known Apple insider who has previously revealed what Apple is cooking up behind the scenes ahead of time. According to Gurman, Apple is expected to announce a new partnership with Google at the iPhone 16 launch event, and the new partnership will involve introducing Google Gemini to the iPhone.

The coming Apple event is scheduled for September, and according to reports, Apple is looking to provide users with a variety of different AI-powered tools in addition to the already announced ChatGPT integration with its creators, OpenAI, and local Apple Intelligence processing. Additionally, Gurman writes that Meta asked Apple if it wanted to adopt its Llama AI model, to which the Cupertino company promptly refused, even declining a sitdown meeting with the Facebook and Instagram parent company.

Apple rumored to announce partnership with Google at iPhone 16 event 5165651165

According to Gurman, Apple doesn't view Meta's Llama model as being as good as OpenAI's GPT models and Google's Gemini. Notably, Apple has already adopted OpenAI's ChatGPT, and its sheer dominance in the mobile market, along with the weight its brand carries, meant the iPhone maker didn't need to spend a single penny on ChatGPT's integration.

Gurman previously reported that Apple simply views giving OpenAI access to its customer base as a commodity and that ChatGPT being in the hands of hundreds of millions of people is "of equal or greater value than monetary payments."

I wonder if the same deal will be struck with Google...

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NEWS SOURCES:mashable.com, bloomberg.com

Jak joined the TweakTown team in 2017 and has since reviewed 100s of new tech products and kept us informed daily on the latest science, space, and artificial intelligence news. Jak's love for science, space, and technology, and, more specifically, PC gaming, began at 10 years old. It was the day his dad showed him how to play Age of Empires on an old Compaq PC. Ever since that day, Jak fell in love with games and the progression of the technology industry in all its forms. Instead of typical FPS, Jak holds a very special spot in his heart for RTS games.

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