NVIDIA buys Xbox brand from Microsoft: next-gen Xbox has dual GPUs, AI to fight PlayStation 6

NVIDIA acquires the Xbox brand from Microsoft: will power a next-gen Xbox in 2025 with next-gen GeForce GPU, AI, RTX to fight the PlayStation 6.

2 minutes & 24 seconds read time

A seismic shift just happened: NVIDIA, the powerhouse behind the most advanced GPUs, has officially acquired the Xbox brand from Microsoft. This seismic shift in the gaming industry could redefine console gaming as we know it, promising a future where graphics and AI blend seamlessly to deliver unprecedented gaming experiences.

NVIDIA buys Xbox brand from Microsoft: next-gen Xbox has dual GPUs, AI to fight PlayStation 6 9030

Poised to revolutionize the market, NVIDIA's announcement has left the gaming community in awe. The company has not only promised to integrate its cutting-edge dual GPU technology recently teased with the new Blackwell B200 AI GPUs featuring a dual-chiplet design into the next-gen Xbox console but also to leverage next-generation AI and ray tracing capabilities. This bold move is seen as a direct challenge to Sony's dominance, with the upcoming PlayStation 6 console now squarely in NVIDIA's sights.

Reveling in the shockwaves of this news, enthusiasts and experts alike are speculating on the potential of NVIDIA's hardware prowess to transform the Xbox into a console unlike any other. The inclusion of dual GPUs promises a leap in visual fidelity and gaming performance, setting the stage for an epic showdown with Sony's PlayStation 5 Pro.

Illuminating the possibilities, NVIDIA's next-gen Xbox is expected to showcase games with lifelike graphics, thanks to the most advanced ray tracing technology and AI-driven enhancements. This could not only elevate gaming realism but also introduce new gameplay mechanics powered by AI that adapts to player behavior.

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Leading the charge, NVIDIA aims to not only match but surpass the capabilities of the PlayStation 5 Pro, signaling its ambition to dominate the console market. With the backing of Microsoft's gaming ecosystem and NVIDIA's hardware innovation, the next-gen Xbox could indeed be a game-changer.

Foolishly or not, the gaming world waits with bated breath to see how this bold move will play out. Will NVIDIA's technological marvel truly dethrone Sony's upcoming console, or is this just an elaborate April Fools' prank? Only time will tell, but one thing is certain: the console wars are heating up like never before.

On the competitor side, Sony has its upgraded PlayStation 5 Pro console coming out later this year... but NVIDIA's new Xbox console will be competing against the next-generation PlayStation 6. NVIDIA's new Xbox will be released in 2025, a full two years ahead of Sony and its PS6.

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Oodles of GPU cores, oodles of GDDR7 memory, oodles of AI power... ready to beat the PlayStation 6 before it is even released.

Leaving the company with its next-gen GeForce RTX 50 series GPUs later this year... and then complete console dominance in 2025... and all the while, continued AI supremacy as NVIDIA's fleet of Hopper H100 and H200 AI GPUs dominating the market so far, with new Blackwell B200 AI GPUs ready to take it to another level.

So... we should expect more details from NVIDIA and its next-gen Xbox later this year, with Microsoft to forge ahead with more focus on its Surface and Windows products ahead of the AI rush that's building up now and will be unleashed with future Windows updates and AI PCs later this year. NVIDIA's new Xbox launches April 1, 2025... oh, and happy April Fools Day, everyone :)

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Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering and has recently taken a keen interest in artificial intelligence (AI) hardware.

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