Rapper Travis Scott, Sony's new creative partner, introduces a dramatic new advertisement for next-gen PlayStation 5 gaming.
Sony rolled out its new PlayStation 5 launch ad that makes some pretty big claims. There's talk about pushing boundaries past current-gen gaming as part of the new Play Has No Limits tagline. Admittedly the footage feels more like a motivational video on YouTube than an ad for a new console.
The biggest takeaway from the trailer is how Sony is pushing a new era of gaming with hardware and peripheral innovations. The PS5's DualSense controller opens new doorways to sensory interaction and play, giving games more immersive feedback in all types of games from shooters to racing games. The PS5's ultra-fast SSD ensures instant loading, and its higher-end Navi RDNA 2.0 GPU enables 4K 60FPS gaming. In short, console gaming will now look, play, and feel better than ever--something that's really dramatized in the latest ad.
The PlayStation 5 releases November 12, 2020 for $499 (disc-based model) and $399 (digital-only model).
PS2 hits colossal 160 million sales, Sony confirms
GOG admits it used AI to create controversial New Year Sales banner
Netflix is raising prices again across all tiers
Xbox will continue 'extending' out beyond AAA games on consoles, Microsoft CEO says
Halo Campaign Evolved 'looks like a game from 2017,' original Bungie dev says
Intel Panther Lake R spotted in a Linux patch, intended for 'harsh environments'
Intel Core i9-14900KF breaches 9.2 GHz, breaking the previous CPU frequency world record
ASUS ROG NUC 16 is a $4,500 gaming mini PC smaller than a PS5 with an RTX 5080 and Intel Core Ultra 9
Capcom sets new profit records for 9th consecutive year thanks to winning strategy
ASUS celebrates 20 years of ROG with the Crosshair 2006, a retro-styled X870E motherboard
PS5 is getting Steam Charts-style weekly player counts, giving console gamers what PC players have had for years
Capcom sells record 59 million games in FY25, wants to sell a staggering 65 million this year
The Steam Controller is no longer restricted to playing just Steam games thanks to SDL library integration
Forza Horizon 6 has made at least $20 million from advanced access on Steam alone
Thermal Grizzly is now selling delidded Intel Core Ultra 7 270K Plus CPUs for enthusiasts
PCCooler CPS RZ620M X CPU Cooler Review
Memblaze PBlaze 7 7A40 Ocean 61.44TB Enterprise SSD Review - Oceans of QLC at 3.3 million IOPS
MOZA SGP Sequential Sim Racing Shifter Review
COLORFUL iGame GeForce RTX 5070 Ultra OC Review - When Style and Performance Meet
GIGABYTE Z890 AORUS Elite WiFi7 Plus Motherboard Review - Right in the sweet spot
PNY GeForce RTX 5080 Slim OC Review - A Compact 4K Powerhouse
HP OmniBook 7 (Panther Lake) 16" Laptop Review
ASUS ROG Strix X870E-E Gaming WiFi7 NEO - A Crosshair by any other name
Cooler Master Cosmos Alpha Full-Tower Chassis Review
Thrustmaster T598 Direct Axial Drive Force Feedback Racing Wheel Bundle Review
How to Set Up a Windows Computer for a Senior User
Bluetooth Toggle Missing in Windows? Try These Fixes
GPU Overclocking Basics in Windows 11: Safe Performance Gains Without the Guesswork
GIGABYTE's new Ultimate OLED Gaming Monitor Bundle includes Xbox Game Pass
I automated 5 annoying Windows maintenance tasks, and my PC basically runs itself
How to Fix Windows 11 Black Screen on Boot or After Login
The first 8 settings I disable on every fresh Windows 11 install in 2026
Is Your Ethernet Performance Slower Than Wi-Fi? Here's How to Fix It
MSI's Project Zero Delivers a Stunning Cable-Free Look to More Gamers
How to Fix "We Couldn't Find a Fingerprint Sensor Compatible With Windows Hello" in Windows 11