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Report: Active seniors enjoying the Internet, especially using PCs

Baby Boomers enjoy Internet connectivity, especially using PCs, but with rising interest in smartphones and tablets.

Published Sat, Jan 24 2015 2:19 PM CST   |   Updated Tue, Jun 16 2020 4:29 PM CDT

Active Baby Boomers are aging, but are increasingly embracing the Internet on PCs, smartphones, tablets, and other electronics - with 60 percent of adults 65 years of age or older now regularly using the Internet. Furthermore, 44 percent of smartphone owners 50 years or older access the Internet or check email every day from a PC or mobile device, according to Pew.

Report: Active seniors enjoying the Internet, especially using PCs | TweakTown.com

Mobile makers are finding a lucrative opportunity to market devices to a wide age group, ranging from children to Baby Boomers - especially as many older adults use devices such as tablets and e-readers for casual Internet use and reading.

"As Baby Boomers age into their 60s and 70s, they are showing a determination to stay current with digital technology's advances," said George Otte, CEO of Geeks on Site, in a press statement. "We see an increased reliance on using the Internet, but with more comfortable access models like desktop computers, rather than smartphones and tablets. It's within this segment that we see an opportunity to guide and help these Boomers."

NEWS SOURCES:prweb.com, fabboomer.com

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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