For me, the vendor area at QuakeCon 2008 was the main attraction. I don't really get into professional gaming and don't follow the stars of the sport, even though I have close ties to it all. Case mods came a close second, but after all of these years there isn't much more to see unless it has to do with technology and the vendors are where the cutting edge technology is really at.
Several PC companies came out to show their support of gaming. AMD, Intel, Dell, Kingston and Cyber Power were the big names of the show, but several others had smaller displays as well. Each company used their own methods to attract gamers; some gave away loads of products, and others had exotic booth babes. A few companies simply let their products speak for themselves. With so many gamers in attendance, all were successful.