Square Enix wants to do it all: blockchain, cloud gaming, AI, XR

Following its lofty blockchain play-to-earn plans, Square Enix has a history of promising to embrace new games technology.

2 minutes & 50 seconds read time

Square Enix wants to jump into blockchain, complete with its own token economies. This isn't the first time the publisher has talked up emerging trends--in fact, it wants to embrace practically every games technology on the market.

Square Enix wants to do it all: blockchain, cloud gaming, AI, XR 12

Final Fantasy and Dragon Quest publisher Square Enix wants to do it all: cloud gaming, VR, and now play-to-earn. Recent comments from Square Enix's president Yosuke Matsuda regarding NFTs and blockchain have caused lots of buzz in the gaming sphere, but the reality is this is nothing new for the company. Square Enix has a long history of evangelizing new gaming trends.

A quick look at previous Square Enix's letters from the president really underline this point. From 2015 onward, Matsuda's charismatic optimism promises big, bold opportunities for the upcoming year. Matsuda's excitement promises significant disruption and change in the games industry for the year ahead. This is particularly interesting given Square Enix's attempt to pioneer a new $69.99 MSRP for PC games.

"The entertainment content industry remains at the center of a maelstrom of change," Matsuda wrote in a letter from 2016, where he pledged to support bold new entries in AR and VR. Let this set the tone for most of the annual letters.

Here's a quick synopsis of the kinds of thing Square Enix mentions in its New Year's letters:

Hopefully this puts things into perspective. Square Enix wants to do big things in all markets, platforms, formats, etc, but the reality is that the publisher isn't adept at every business practice. Deus Ex Mankind Divided's controversial singleplayer microtransactions come to mind, for instance, or Forspoken's new $70 price tag on Steam.

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NEWS SOURCE:hd.square-enix.com

Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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