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Xbox Series X and PlayStation 5 pricing expected to be $500

We can expect both the next-gen PlayStation 5 and Xbox Series X consoles to cost $500 each

By Anthony Garreffa on Feb 14, 2020 12:23 am CST - 1 min, 12 secs reading time

Microsoft and Sony will be launching their next-gen consoles in late 2020 with an expected price of $499 each, with Bloomberg publishing a new report saying Sony is struggling with PlayStation 5 pricing over increased manufacturing costs.

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According to the new report, manufacturing costs for the PlayStation 5 have reached "around $450 per unit" which is "forcing a difficult price-setting decision in its battle" with Microsoft and its next-gen Xbox Series X console. Normally Sony finalizes the pricing of its new PlayStation console in February (like, around now) and then mass produces it in the spring.

But, according to Bloomberg's sources Sony is taking a "wait-and-see approach". Rewinding back to 2013 and the release of the PS4 which retailed for $399 and cost $381 or so to manufacture (IHS Market estimations) -- a $450 manufacturing cost on the PlayStation 5 would see Sony having to retail it for at least $470 to match the $20-or-so profit per console of the PS4, so we should expect a $499 retail pricing on the PS5.

Macquarie Capital analyst Damian Thong says: "Consumers will benchmark their expectations based on the PS4 Pro and PS4. If Sony prices above that, it would likely be to balance a need to offset higher materials cost, against risk to demand".

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Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.

NEWS SOURCE:bloomberg.com

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