Spotify won't be splicing your music with political ads in 2020

Spotify has said that they won't be running political ads in 2020.

@JakConnorTT

Published Dec 28, 2019 1:24 AM CST
Updated Nov 3, 2020 12:45 PM CST

44 seconds read time

Spotify, the largest music streaming platform in the world, has said that it will stop running political ads in 2020.

Spotify won't be splicing your music with political ads in 2020 | TweakTown.com

Spotify spoke to Ad Age about its new approach to political ads on its platform, and the company said that for the time being, they would be putting a "pause" on political advertising. This "pause" will affect the free ad-supported version of Spotify and any original podcasts it makes.

This change will also only apply for the US as this is the only country that is currently running political ads. Third-party users will still be able to implement political ads into their content, just as long as they fall into line with Spotify's content policy.

The spokesperson for Spotify said, "At this point in time, we do not yet have the necessary level of robustness in our process, systems and tools to responsibly validate and review this content. We will reassess this decision as we continue to evolve our capabilities."

NEWS SOURCE:engadget.com

Jak Connor

Jak joined the TweakTown team in 2017 and has since reviewed 100s of new tech products and kept us informed daily on the latest science, space, and artificial intelligence news. Jak's love for science, space, and technology, and, more specifically, PC gaming, began at 10 years old. It was the day his dad showed him how to play Age of Empires on an old Compaq PC. Ever since that day, Jak fell in love with games and the progression of the technology industry in all its forms. Instead of typical FPS, Jak holds a very special spot in his heart for RTS games.